The global trademark landscape is expanding and evolving like never before and our client CompuMark knew the time was right to assess the state of the trademark industry. They contracted an independent research firm to gather information, then engaged Cleveland Design to create a whitepaper and infographic to present the valuable findings. Utilizing the lightbulb cover theme of the whitepaper design, we created an illustrated infographic to tie these two very different communication vehicles to their shared information, and each other. Cleveland’s design provided a solution that complied with CompuMark’s brand standards, engaged their audience and made the information easily discernible.